by Editor | Nov 14, 2018 | Business in China, China Business News, China Ecommerce, China market research, Market Research in China
Despite the worries about China’s slowing economy and trade war with US, 2018 singles day shopping bonanza hits the new record – $30 billion in the first 24 hours. Singles day is an informal shopping festival in China that has originally celebrated people...
by Editor | Aug 15, 2018 | Business in China, China Business News, China Ecommerce, China market research, Market Research in China
Alibaba still dominates Chinese ecommerce sales despite the recent emergence of new platforms and online retails outlets. In the first half of 2018, more than 85 percent of all Chinese ecommerce sales in retail trade were shared by ten major players on the market....
by Editor | Feb 7, 2018 | Book Review, Business in China, China Ecommerce
In her new book on China marketing, Ashley Galina Dudarenok, talks about one of the most important components of marketing strategy – the dynamic and rapidly evolving Chinese social media. The book explains in great details two main platforms that, today, are...
by Editor | Jan 17, 2018 | Business in China, China Ecommerce, China Marketing Channels, Digital Marketing in China, Infographic, Market Research in China, Selling in China
Our latest infographic on China ecommerce landscape presents key facts on the current state and growth potential of this fastest growing sector of Chinese economy. China’s share of global ecommerce retail sales has already reached a whopping 40% at the end of...
by Editor | Nov 22, 2017 | Business in China, China Business News, China Ecommerce, China Marketing Channels, China technology, Featured, Infographic, Market Research in China
This year singles day was another record setting China shopping festival. With every ecommerce operator beating last year’s sales, Alibaba was still in the lead. In the last few years, Chinese Singles’ Day or Guanggun Jie (光棍节) has become the biggest China...
by Editor | Oct 25, 2017 | B2B Marketing in China, China E-mail Marketing, China Ecommerce, China Marketing Channels, Digital Marketing in China, Market Research in China
Email marketing in China is one of the most cost effective digital channels to reach all types of audience. However, its maximum potential can only be realized if done right from the beginning. Incorporating these five features with your next China email marketing...
