by Editor | Mar 13, 2024 | Business in China, China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Mobile Marketing in China, O2O Marketing
In this post we are picking up from the last week article on how to grow your WeChat followers base organically. In an earlier post on WeChat marketing we’ve discussed limitations of WeChat based advertising and its low ROI. Therefore, acquiring...
by Editor | Jan 10, 2024 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, China technology, Featured, Mobile Marketing in China, O2O Marketing
More than half of the sales on China’s largest ecommerce platform, Taobao, are going through its mobile app. Browsing through Taobao products on a smartphone has become one of the most popular past times of Chinese mobile users after using WeChat. Here are the...
by Editor | Jul 12, 2023 | China mobile marketing, Chinese Social Media, Digital Marketing in China, Mobile Marketing in China, O2O Marketing, Social Media Marketing in China
We are often asked by our readers and clients on the most effective ways of how to get WeChat followers. In this post we publish the third part of our list of 30 ways of how to get WeChat followers. For the second part of our list of 30 Ways of How To Get WeChat...
by Editor | May 11, 2022 | Business in China, China Business News, China Ecommerce, China Marketing Channels, China mobile marketing, China technology, Market Research in China, Mobile Marketing in China, O2O Marketing
O2O, which stands for Online to Offline (or, sometimes Offline to Online) has been one of the hottest topics in marketing in the last couple of years. It has been identified as a trillion dollar opportunity by TechCrunch as well called the industry’s...
by Editor | Jan 25, 2017 | Business in China, China Ecommerce, China mobile marketing, Digital Marketing in China, Featured, Market Research in China, Mobile Marketing in China, O2O Marketing
Over half of online sales in China have been done with smartphones making Chinese m-commerce the fastest growing sector of the country’s digital economy. In China, smartphones are involved in every step of the typical sales funnel – from discovery and...
by Editor | Oct 26, 2016 | China Marketing Channels, China mobile marketing, Digital Marketing in China, Featured, Mobile Marketing in China, O2O Marketing
Last week we have have published the first part of our list of strategies to retain and grow WeChat followers base. Today, we continue where we left off. Here is the rest of the list with four more strategies. #5: O2O campaigns to grow WeChat followers base O2O, which...
