5 Unique Taobao App Features That Boost Sales On Mobile

5 Unique Taobao App Features That Boost Sales On Mobile

More than half of the sales on China’s largest ecommerce platform, Taobao, are going through its mobile app. Browsing through Taobao products on a smartphone has become one of the most popular past times of Chinese mobile users after using WeChat. Here are the...
Basics of China Keyword Research: Measuring Search Trends

Basics of China Keyword Research: Measuring Search Trends

One of the foundations of successful online strategy in any market is keyword research and China is no exception. Since the familiar tools such as Google keyword planner are irrelevant here, China keyword research must be done with the local equivalents. All of the...
Basics of China Keyword Research: WeChat Index

Basics of China Keyword Research: WeChat Index

WeChat Index Tutorial According to the most recent data, WeChat has passed a milestone of a billion users which puts it far ahead of any other Chinese social media platform. Measuring trends on such an enormous network could potentially bring the most statistically...

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