by Editor | Oct 25, 2017 | B2B Marketing in China, China E-mail Marketing, China Ecommerce, China Marketing Channels, Digital Marketing in China, Market Research in China
Email marketing in China is one of the most cost effective digital channels to reach all types of audience. However, its maximum potential can only be realized if done right from the beginning. Incorporating these five features with your next China email marketing...
by Editor | Dec 30, 2015 | B2B Marketing in China, Business in China, China Internet, China Marketing Channels, Chinese Social Media, Digital Marketing in China, Market Research in China, Social Media Marketing in China
Chinese professional networking sites have been the fast growing sector in the last few years. With the largest labor market in the world, China still offers a very attractive opportunity for such platforms. However, this space has been undergoing some significant...
by Editor | Sep 30, 2015 | B2B Marketing in China, Business in China, China Ecommerce, China Internet, China Localization Strategies, China Marketing Channels, China Online Advertisement, Chinese Social Media, Digital Marketing in China, Infographic, Market Research in China, Multi-channel Brand Advertising in China, Online Technology Integration in China, Online Tools, Selling in China, Social Media Marketing in China
In this week post, we are sharing the latest infographic by Sampi Marketing reflecting the state of China digital advertising market. In the last 3 years, online advertising revenues in China have been growing at the rate of about 40% on year to year basis and show no...
by Editorial Team | Sep 23, 2015 | B2B Marketing in China, Branding in China, Business in China, China Ecommerce, China Internet, China Marketing Channels, Digital Marketing in China, Market Research in China, Multi-channel Brand Advertising in China
The Chinese consumer landscape is changing fast. Companies must adapt quickly to keep up. This article focuses on the 3 key points that require your attention and lead to a successful digital communication in China. To this end, the understanding of brand building...
by Editor | Sep 9, 2015 | B2B Marketing in China, Business in China, China Ecommerce, China Internet, China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Infographic, Multi-channel Brand Advertising in China, Social Media Marketing in China
Why Chinese social media marketing is particularly important for doing business here? The new infographic from Go-Globe shows some recent numbers illustrating the spread and reach of various social media platforms in China. First interesting fact is that approximately...
by Editor | Aug 26, 2015 | B2B Marketing in China, China Internet, China Marketing Channels, China Online Advertisement, Digital Marketing in China, Online Tools
With Google’s fading into total irrelevance in China, Baidu remains the primary search engines for millions of Chinese. This makes Baidu PPC the first choice for any business considering SEM in China. Although, it has some formidable local competitors like...