Infographic: The Rise of Branded Ecommerce in China

Infographic: The Rise of Branded Ecommerce in China

It is no secret that the majority of online shoppers on Chinese ecommerce sites like Taobao, Tmall and JD.com expect to find good bargains. It is mostly true for Taobao, the leading C2C shopping platform, where price competition between sellers is most intense and...
Competitive Research in China, Part II: Chinese Marketplace Sites Search

Competitive Research in China, Part II: Chinese Marketplace Sites Search

This post is the second part on conducting basic market research in China and it is about searches on Chinese marketplace sites. In the first part, we have discussed using Baidu for basic market research with search engines. If you are selling a physical product, one...
Selling on JD.com in China – Infographic

Selling on JD.com in China – Infographic

Jingdong or JD.com is the second largest ecommerce B2C platform in China after Alibaba’s Tmall, currently holding close to a quarter of the market. Selling on JD is a very effective way to reach Chinese consumers directly and, in some cases, can be preferable to...
China Digital Advertising Market: Infographic

China Digital Advertising Market: Infographic

In this week post, we are sharing the latest infographic by Sampi Marketing reflecting the state of China digital advertising market. In the last 3 years, online advertising revenues in China have been growing at the rate of about 40% on year to year basis and show no...
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