by Editor | Jun 7, 2017 | Business in China, China E-mail Marketing, China Marketing Channels, China technology, Digital Marketing in China, Infographic, Market Research in China, Mobile Marketing in China
In the era of social media, instant messaging and apps like WeChat and WhatsApp, one may be tempted to think that marketing using emails is old fashioned and is losing relevance. Nothing can be further from the truth. Email marketing not only remains one of the most...
by Editor | May 31, 2017 | Business in China, China Internet, China mobile marketing, China technology, Digital Marketing in China, Featured, Market Research in China, Mobile Marketing in China, Social Media Marketing in China
In one of the biggest news this month, WeChat search function had undergone significant overhaul allowing WeChat to expand into new territory and challenge existing market leaders in China’s search engine space. Up until the release of new search function,...
by Editor | Mar 15, 2017 | Business in China, China Marketing Channels, China mobile marketing, China technology, Chinese Social Media, Featured, Mobile Marketing in China
If you thought you know all there is to know about WeChat features, you’d still be surprised how many powerful functions you didn’t realize existed in this little app. Here are the eight of the least known but extremely useful WeChat features: Multiple...
by Editor | Jan 18, 2017 | Business in China, China Marketing Channels, China mobile marketing, China technology, Digital Marketing in China, Market Research in China, Mobile Marketing in China, Social Media Marketing in China
Just as you thought WeChat usage figures in China can’t get any higher, the most innovative Chinese social network proves otherwise. According to the most recent report released by Tencent, WeChat registered 768 million daily users. In other words, about 60% of...
by Editor | Jul 13, 2016 | Business in China, China Ecommerce, China mobile marketing, China technology, Market Research in China, Online Technology Integration in China, Selling in China
Chinese online payment systems market is already a remarkably well developed industry, especially considering its relatively late start. With ecommerce annual growth rate at around 20%, Chinese online payment systems serve as a one of the most important technological...
by Editor | Jun 1, 2016 | Business in China, China Business News, China Internet, China technology, Market Research in China
Microsoft’s 20 plus years of official presence in China has been a story of compliance and accommodating every demand and request by Chinese government. Unlike in the cases of other tech giants, Google and Facebook, any online services provided by Microsoft in...