by Editorial Team | Oct 30, 2013 | Business in China, China Ecommerce, China Internet, China Marketing Channels, China Online Advertisement, Chinese Social Media, Social Media Marketing in China
Every company who is serious about maximizing potential of social media in reaching Chinese consumers must take advantage of at least 4 most popular services. Those services are Sina Weibo, Tancent Weibo, Wechat and Renren. Of course, there are more social media sites...
by Editorial Team | Sep 25, 2013 | Business in China, China Business News, China Ecommerce, China Marketing Channels, Selling in China
As of middle of 2013, Chinese ecommerce market is estimated to have surpassed that of the US to become the largest online shopper market in the world. In particular, the luxury goods market has been enjoying explosive growth reaching 18.9 billion RMB in 2012. The...
by Editorial Team | Sep 11, 2013 | Business in China, China Business News, China Ecommerce, China Internet, China Localization Strategies, China Online Advertisement, Chinese Website, Selling in China, Web Design in China
Pay-per-click (PPC) advertising is one of the fastest ways to reach your Chinese customers but setting up and conducting efficient PPC campaign requires understanding of how it works. I’m going to clarify the main points and highlight the differences with the...
by Editorial Team | May 22, 2013 | Business in China, China Ecommerce, Infographic
In 2013, Chinese online retails market is set to pass that of US by total sales numbers. Most ecommerce in China is conducted on Taobao.com (C2C) and Alibaba.com (mostly B2B) which both belong to the same Alibaba group. Up until Jan 2013 it was headed by the famous...
by Editorial Team | Mar 27, 2013 | Business in China, China Ecommerce, China Internet, Infographic
Great infographic from China Internet Network Information Center illustrating: Top locations of the largest number of internet users; Internet users demographics; Total number of websites and domain stats; Top internet applications The number of internet users in...
by Editorial Team | Mar 20, 2013 | Business in China, China Business News, China Ecommerce, China Online Advertisement
While researching on the state of Chinese online advertisement market, I’ve come across some stunning numbers that I’d like to share. Everyone assumes that Chinese e-commerce user base is growing rapidly but how fast exactly? Here are some numbers:...