by Editor | Feb 5, 2025 | B2B Marketing in China, Branding in China, Business in China, China Internet, China Marketing Channels, SEM in China
Baidu Baike is China’s answer to Wikipedia and one of the most trusted source for information. Baidu Baike Marketing offers brands a backdoor access to Baidu top search results. As China’s largest search engine, Baidu handles approximately 3.3 billion queries...
by Editor | Jan 29, 2025 | Branding in China, Business in China, China Internet, China market research, China Marketing Channels, Digital Marketing in China
Baidu Baike is the Chinese equivalent to Wikipedia and is one of the most visited websites in China. Baidu SERP prominently features Baidu Baike entries, therefore getting a page on this platform can propel brands to the top search results. Here is our guide Baidu...
by Editor | Jan 22, 2025 | Business in China, China Internet, China Marketing Channels, China Online Advertisement, Digital Marketing in China, Market Research in China
China is one of only three major markets where Google is not a dominant search engine. The other two markets are Russia where Yandex holds the commanding market and Korea with Naver being the most popular choice. Currently, Baidu is the most popular among Chinese...
by Editor | Jan 15, 2025 | Business in China, China Ecommerce, China technology, Market Research in China, Selling in China
In this post we are going to have a closer look at five main drivers powering fast growing Chinese sharing economy. In our earlier article, we have introduced six most innovative services that have developed around various concepts of Chinese sharing economy....
by Editor | Jan 8, 2025 | China Internet, China Localization Strategies, Chinese Website, Digital Marketing in China, SEM in China
Tracking conversions should be the essential part of your China SEM strategy. This post will help you understand what types of Baidu PPC conversion can be tracked and how they can be set up. If you are familiar with Google AdWords, Baidu PPC conversion types are quite...