by Editor | Sep 9, 2015 | B2B Marketing in China, Business in China, China Ecommerce, China Internet, China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Infographic, Multi-channel Brand Advertising in China, Social Media Marketing in China
Why Chinese social media marketing is particularly important for doing business here? The new infographic from Go-Globe shows some recent numbers illustrating the spread and reach of various social media platforms in China. First interesting fact is that approximately...
by Editorial Team | Mar 25, 2015 | China Internet, China Marketing Channels, China Online Advertisement, Chinese Social Media, Digital Marketing in China, Social Media Marketing in China
Renren, which was launched in 2005, is often called China’s first generation social media platform. Back in the days, it was dubbed China’s Facebook for almost identical functionality and design. Even its color scheme was the exact copy of Facebook. It...
by Editorial Team | Jan 8, 2014 | China Business News, China Internet, Chinese Social Media, Social Media Marketing in China
The most popular social media platforms in China today were not the first ones. In fact, before 2009, microblogging didn’t gain a lot of traction in China at all, even though BBS (Bulletin Board Services ) was much more popular in China than in the West...
by Editorial Team | Oct 30, 2013 | Business in China, China Ecommerce, China Internet, China Marketing Channels, China Online Advertisement, Chinese Social Media, Social Media Marketing in China
Every company who is serious about maximizing potential of social media in reaching Chinese consumers must take advantage of at least 4 most popular services. Those services are Sina Weibo, Tancent Weibo, Wechat and Renren. Of course, there are more social media sites...