by Editor | Jan 10, 2018 | Business in China, China Business News, China Marketing Channels, China mobile marketing, Featured, Market Research in China, Mobile Marketing in China
2018 could be the year when mobile element becomes the dominant aspect of marketing in China and beyond. Here are our top mobile marketing predictions as the industry is likely to evolve in 2018 going forward. WeChat, Chinese mobile “super app” by Asia most valuable...
by Editor | Aug 12, 2015 | Business in China, China Business News, China Ecommerce, China Marketing Channels, China mobile marketing, China Online Advertisement, Digital Marketing in China, Featured, Market Research in China
China mobile ads industry growth has been nothing short of explosive. As it was recently reported by eMarketer, mobile ads spend in China is expected to double this year compared to 2014. eMarketer predicts that “spending on display and search ads delivered to...
by Editor | Jul 8, 2015 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, Digital Marketing in China, Market Research in China, Mobile Marketing in China
In this post, I’d like to share a recently released infographic by Go-Globe presenting the state of mobile gaming in China. Is figures show, Chinese are avid game players with almost every mobile device having at least one game installed on it. In fact, playing...
by Editorial Team | Oct 1, 2014 | China Ecommerce, China mobile marketing, Featured, Infographic, Mobile Marketing in China, Social Media Marketing in China
Mobile has already become the primary route to the internet for a typical Chinese user. Everything, from searches to shopping, is increasingly taking place via mobile phones, primarily from smartphones but also with the web enabled feature handsets. Popular mobile...
