by Editorial Team | Sep 23, 2015 | B2B Marketing in China, Branding in China, Business in China, China Ecommerce, China Internet, China Marketing Channels, Digital Marketing in China, Market Research in China, Multi-channel Brand Advertising in China
The Chinese consumer landscape is changing fast. Companies must adapt quickly to keep up. This article focuses on the 3 key points that require your attention and lead to a successful digital communication in China. To this end, the understanding of brand building...
by Editor | Jul 1, 2015 | Branding in China, Business in China, China Ecommerce, China Marketing Channels, Market Research in China, Online Tools, Selling in China
In just a few recent years, Chinese e-commerce market have become one of the most developed ones in the world. Well functioning ecosystem of online payment and powerful mobile segment has made this market one of the important components of Chinese economy overall....
by Editorial Team | May 20, 2015 | Business in China, China Ecommerce, China Internet, China mobile marketing, Featured, Infographic, Market Research in China, Multi-channel Brand Advertising in China, Online Technology Integration in China
Chinese ecommerce market has been growing impressively in the last 3-4 years and is expected to reach an astonishing $1 trillion by 2020. In this blog, I wrote extensively on the state of Chinese ecommerce, its unique features and its potential. This time, I would...
by Editorial Team | Jan 7, 2015 | Branding in China, China Ecommerce, Featured, Infographic, Market Research in China, Social Media Marketing in China
An online market research group, Go-Globe.com has recently released their new infographic focusing on China’s online shopping trends in the last 3-4 years. Apart from the obvious fact of continued growth of online commerce in China, a few facts from this...
by Editorial Team | Jul 16, 2014 | Business in China, China Ecommerce, China Internet, Online Technology Integration in China, Selling in China
Selling products or services online in China is different from the Western model in one crucial aspect – low prevalence of credit cards and, generally, unwillingness by the Chinese to use them for online payments. Thanks to the rapid ecommerce development in the...
