by Editorial Team | Nov 20, 2013 | B2B Marketing in China, Business in China, China Marketing Channels, Selling in China
How to be successful in B2B selling in China? What should you know to optimize your sales and marketing strategy for B2B channel? Here is my take on B2B product selling in China. First of all, B2B product selling can be classified into 3 main categories: Selling of...
by Editorial Team | Nov 15, 2013 | Business in China, China Business News, China Ecommerce, China Internet, Online Technology Integration in China, Selling in China
On Nov 12th, CNN has reported the record amount of internet sales in China that registered at $5.7 billion in just one day. This was nearly double last year’s total of $3.1 billion. The day, that came to be known as ‘Cyber Monday’, is actually...
by Editorial Team | Nov 13, 2013 | Business in China, China Business News, China Ecommerce, China Internet, China Marketing Channels, Digital Marketing in China, Online Technology Integration in China
As more Chinese shift toward e-commerce and away from traditional brick and mortar stores, putting together a robust online selling strategy is becoming one of the crucial aspects of company’s marketing strategy. There are several factors that set apart Chinese...
by Editorial Team | Oct 30, 2013 | Business in China, China Ecommerce, China Internet, China Marketing Channels, China Online Advertisement, Chinese Social Media, Social Media Marketing in China
Every company who is serious about maximizing potential of social media in reaching Chinese consumers must take advantage of at least 4 most popular services. Those services are Sina Weibo, Tancent Weibo, Wechat and Renren. Of course, there are more social media sites...
by Editorial Team | Oct 23, 2013 | Business in China, China Business News, Social Media Marketing in China
QR codes have been around ever since cameras became a standard feature of virtually every cell phone. On the other hand, even today, their usage didn’t become as common as one would expect considering the fact that every one of us is carrying a portable camera...