by Editorial Team | Apr 30, 2014 | Branding in China, China Internet, Chinese Social Media, Digital Marketing in China, Featured, Mobile Marketing in China, Social Media Marketing in China
In less than 2 years, WeChat has evolved from a relatively simple chat app to a multilevel platform that holds a lot of promise for marketers on a global scale. In addition, by releasing its APIs to third party developers, WeChat has spawned the entire ecosystem of...
by Editorial Team | Mar 5, 2014 | Business in China, China Business News, China Ecommerce, Chinese Social Media, Market Research in China, Mobile Marketing in China
It seems that few now doubt the fact that WeChat is emerging victorious in its battle with Weibo over China’s social media users. As a relative newcomer in Chinese social media landscape, WeChat has completely changed the rules of the game. Moreover, Tancent,...
by Editorial Team | Feb 12, 2014 | Business in China, China Business News, Mobile Marketing in China, Online Technology Integration in China, Selling in China
Wearable electronics is considered by many to be the next big thing after smartphones and tablet computers. However, recently there has been some negative buzz about Google glass, Samsung Galaxy Gear smart watch and other new gadgets in the media. The recent CNN...
