by Editor | May 1, 2024 | Business in China, China Ecommerce, Digital Marketing in China, Market Research in China, Selling in China
Union Pay is the state run credit and debit card system with the largest reach in China and overseas. Online, it is competing with AliPay and WeChat. History Union Pay is China’s state sponsored debit and credit card provider which has been enjoying complete...
by Editor | Apr 24, 2024 | Business in China, China Ecommerce, Digital Marketing in China, Market Research in China, Selling in China
WeChat Pay is the payment system that grew out of WeChat super app. Nowadays, just like Alipay, it is widely used for both online and offline payments. History WeChat Pay is a relative newcomer among Chinese payment systems but it managed to gain traction almost...
by Editor | Apr 17, 2024 | Business in China, China Ecommerce, Digital Marketing in China, Market Research in China, Selling in China
AliPay is the largest Chinese online payment system for both online and offline transactions. It is the primary payment method of China’s ecommerce. History AliPay was developed by Alibaba as the expansion of its ecommerce platforms – Taobao and Tmall. It...
by Editor | Apr 10, 2024 | Business in China, China Ecommerce, Digital Marketing in China, Featured, Market Research in China, Selling in China
Understanding the ecosystem of Chinese payment systems is a prerequisite to setting up a successful sales strategy in this market. It is also one of the many aspects of Chinese market that is considerably different from what we are familiar with in other markets....
by Editor | Feb 14, 2024 | China E-mail Marketing, China Localization Strategies, China Marketing Channels, Digital Marketing in China, Market Research in China, Mobile Marketing in China
When it comes to designing an email for Chinese EDM campaign, there are few rules to keep in mind. Let’s have a closer look at the main design elements of an email template. Main design elements to use with Chinese EDM campaign Images The best eye catching email...
by Editor | Jan 24, 2024 | China Internet, China Marketing Channels, China mobile marketing, China Online Advertisement, Digital Marketing in China, Market Research in China, Mobile Marketing in China
Banner ads in China are still a fairly effective channel to advertise and, on average, Chinese are more receptive to this type of advertising compared to internet users in western countries. Ad blocking software and plugins have been, so far, more common in...
