by Editor | Jun 22, 2016 | Branding in China, China Ecommerce, China Localization Strategies, China Marketing Channels, Digital Marketing in China, Featured, Infographic, Market Research in China
It is no secret that the majority of online shoppers on Chinese ecommerce sites like Taobao, Tmall and JD.com expect to find good bargains. It is mostly true for Taobao, the leading C2C shopping platform, where price competition between sellers is most intense and...
by Editor | Jun 1, 2016 | Business in China, China Business News, China Internet, China technology, Market Research in China
Microsoft’s 20 plus years of official presence in China has been a story of compliance and accommodating every demand and request by Chinese government. Unlike in the cases of other tech giants, Google and Facebook, any online services provided by Microsoft in...
by Editor | Mar 9, 2016 | Business in China, China Ecommerce, China mobile marketing, Infographic, Market Research in China, Mobile Marketing in China
Chinese m-commerce has been one of the fastest growing sectors of China’s online economy. In China, the number of critical factors make shopping with cell phones (which is what m-commerce in all about) particularly attractive: Most Chinese use smartphones as...
by Editor | Jan 27, 2016 | Business in China, China Marketing Channels, China mobile marketing, Featured, Market Research in China, Mobile Marketing in China, O2O Marketing, Social Media Marketing in China
Almost every smartphone in China has now WeChat app installed. Tencent, the company beyond this hugely successful product, continues packing it with more functionality with every new release. Besides of being a powerful marketing tool for companies, WeChat app has...
by Editor | Dec 30, 2015 | B2B Marketing in China, Business in China, China Internet, China Marketing Channels, Chinese Social Media, Digital Marketing in China, Market Research in China, Social Media Marketing in China
Chinese professional networking sites have been the fast growing sector in the last few years. With the largest labor market in the world, China still offers a very attractive opportunity for such platforms. However, this space has been undergoing some significant...
by Editor | Dec 23, 2015 | Business in China, China Business News, Infographic, Market Research in China
According to the IMF, in terms of PPP (purchasing power parity) Chinese economy has surpassed that of US. PPP comparison is designed to measure relative differences between economies based on how much money can buy in each country that is being compared. Most popular...
