by Editorial Team | Oct 29, 2014 | China Internet, China Marketing Channels, China mobile marketing, China Online Advertisement, Digital Marketing in China
The explosive growth of the internet in China in the last few years has offered an unprecedented opportunity to Western companies looking to market their brands and products directly to the Chinese. On the other hand, due to a number reasons, the familiar digital...
by Editorial Team | Oct 15, 2014 | China Business News, China Internet, China Online Advertisement, Digital Marketing in China, Market Research in China, SEO in China
Baidu Inc. the owner of the largest China’s search engine Baidu.com, has been on a buying spree recently snatching companies locally and abroad. The type of companies Baidu was buying are in line with the grand strategy of moving into mobile space and expanding...
by Editorial Team | Oct 8, 2014 | Business in China, China Internet, Online Technology Integration in China, Online Tools
This time I’m going to deviate from the usual topic of marketing for Chinese market and share my experience with the the online productivity tools that I find particularly useful in my day-to-day life, be it for business or personal projects. I’m often having a...
by Editorial Team | Sep 24, 2014 | Business in China, China Ecommerce, China Internet, Digital Marketing in China, Market Research in China, SEO in China
Western companies looking to achieve better visibility in China’s vast internet landscape quickly find themselves in the unfamiliar territory. Traditional services by Google, Yahoo or Microsoft, that seem to be running the entire internet in the West, are...
by Editorial Team | Sep 17, 2014 | Business in China, China Business News, China Ecommerce, China Internet, Market Research in China, Multi-channel Brand Advertising in China
When Alibaba goes public this week, New York stock exchange is going to see the biggest IPO in its history. The company is expected to raise more than $20 billion, bringing its value to over $150 billion, this will put it alongside other online tech giants like...
by Editorial Team | Aug 27, 2014 | Business in China, China Ecommerce, China Internet, Featured, Infographic, Market Research in China, Multi-channel Brand Advertising in China
What are the most important venues for digital advertising in China? Who are the largest players? What type of digital ads are most popular in China? These and other questions are answered in another great infographic from Go-Globe.com. Here are some of the highlights...