by Editorial Team | Oct 23, 2024 | Business in China, China Ecommerce, China mobile marketing, Mobile Marketing in China, Online Technology Integration in China, Selling in China
With China’s smartphone market reaching 800 million users, the mobile apps space has been quite busy. Given its mobile and ecommerce growth, coupled with rapidly improving mobile infrastructure, China presents an enormous opportunity for both apps developers and...
by Editor | Oct 16, 2024 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, Digital Marketing in China, Mobile Marketing in China
After reaching nearly 1 billion registered users, WeChat continues to reign supreme in China social media landscape. From marketer’s standpoint, the platform is still limited in many way due to its more private nature compared to other social media...
by Editorial Team | Oct 9, 2024 | Branding in China, China Ecommerce, China Marketing Channels, Selling in China
How do you go about selling your products online directly to China’s consumers? Do you setup your own online store or plug into the existing China’s ecommerce ecosystem? In this post, I will attempt to shed some light on the available choices. As of...
by Editorial Team | Jun 19, 2024 | Branding in China, China Ecommerce, China Internet, China Localization Strategies, Chinese Website, Market Research in China, Social Media Marketing in China
Foreign websites that are looking to target Chinese audience are often presented with the dilemma regarding physical location of their server. There is also a lot of conflicting information about whether local hosting is important, as well as to what...
by Editor | May 29, 2024 | Business in China, China Ecommerce, China Marketing Channels, Digital Marketing in China, Market Research in China, Selling in China
This post is the second part on conducting basic market research in China and it is about searches on Chinese marketplace sites. In the first part, we have discussed using Baidu for basic market research with search engines. If you are selling a physical product, one...
by Editor | May 1, 2024 | Business in China, China Ecommerce, Digital Marketing in China, Market Research in China, Selling in China
Union Pay is the state run credit and debit card system with the largest reach in China and overseas. Online, it is competing with AliPay and WeChat. History Union Pay is China’s state sponsored debit and credit card provider which has been enjoying complete...
