by Editorial Team | Nov 13, 2013 | Business in China, China Business News, China Ecommerce, China Internet, China Marketing Channels, Digital Marketing in China, Online Technology Integration in China
As more Chinese shift toward e-commerce and away from traditional brick and mortar stores, putting together a robust online selling strategy is becoming one of the crucial aspects of company’s marketing strategy. There are several factors that set apart Chinese...
by Editorial Team | Nov 6, 2013 | Business in China, China Ecommerce, China Internet, Chinese Social Media, Social Media Marketing in China
Marketing via thriving Chinese social media remains very efficient way to reach customers locally but companies should be aware of unique challenges that come with it. In my previous post, I have discussed which platforms are the must for social media marketing in...
by Editorial Team | Oct 23, 2013 | Business in China, China Business News, Social Media Marketing in China
QR codes have been around ever since cameras became a standard feature of virtually every cell phone. On the other hand, even today, their usage didn’t become as common as one would expect considering the fact that every one of us is carrying a portable camera...
by Editorial Team | Sep 25, 2013 | Business in China, China Business News, China Ecommerce, China Marketing Channels, Selling in China
As of middle of 2013, Chinese ecommerce market is estimated to have surpassed that of the US to become the largest online shopper market in the world. In particular, the luxury goods market has been enjoying explosive growth reaching 18.9 billion RMB in 2012. The...
by Editorial Team | May 22, 2013 | Business in China, China Ecommerce, Infographic
In 2013, Chinese online retails market is set to pass that of US by total sales numbers. Most ecommerce in China is conducted on Taobao.com (C2C) and Alibaba.com (mostly B2B) which both belong to the same Alibaba group. Up until Jan 2013 it was headed by the famous...
