by Editor | Nov 18, 2015 | Business in China, Infographic, Market Research in China, Selling in China
Throughput modern history, Shanghai has always been the most business friendly and dynamic city in mainland China. Without a doubt, the city will continue to occupy the central position and remain the most important business hub in foreseeable future. According to...
by Editorial Team | Sep 23, 2015 | B2B Marketing in China, Branding in China, Business in China, China Ecommerce, China Internet, China Marketing Channels, Digital Marketing in China, Market Research in China, Multi-channel Brand Advertising in China
The Chinese consumer landscape is changing fast. Companies must adapt quickly to keep up. This article focuses on the 3 key points that require your attention and lead to a successful digital communication in China. To this end, the understanding of brand building...
by Editorial Team | May 13, 2015 | B2B Marketing in China, Business in China, China Business News, China Internet, China Marketing Channels, China Online Advertisement, Digital Marketing in China, Market Research in China
In the last few years and thanks to booming economy, Chinese have become enthusiastic consumers of financial news. Most recently, this trend was further stimulated by high stock market returns with even more potential investors looking to take advantage of the stocks...
by Editorial Team | Apr 29, 2015 | China Business News, China Ecommerce, China Internet, China Marketing Channels, China mobile marketing, China Online Advertisement, Chinese Social Media, Digital Marketing in China, Market Research in China, Social Media Marketing in China
In this post, I’d like to share some new data from the report by WeAreSocial on the state and trends of Chinese digital, social and mobile space. Overall, all signs indicate that China’s online population will continue growing in both size and complexity...
by Editorial Team | Apr 8, 2015 | Business in China, China Business News, China Marketing Channels, China mobile marketing, Market Research in China, Mobile Marketing in China, Social Media Marketing in China
Over the last 2 years, it has become apparent that WeChat rules supreme among Chinese social platforms. The second biggest platform, Sina Weibo, continues losing users to WeChat for a number of reasons, some of which were discussed in my earlier posts. The recent data...