by Editorial Team | Sep 11, 2024 | Business in China, China Business News, Chinese Website, Web Design in China
When it comes to design for marketing, does the color perception stays universal across cultures or are there significant differences? Should marketers adopt cross-cultural approach in marketing communication or attempt to take into account psychological and...
by Editor | Dec 16, 2015 | China Internet, China Marketing Channels, Chinese Website, Digital Marketing in China, Online Technology Integration in China, Web Design in China
Slow website loading in China is a major headache for foreign companies who are forced to host their sites outside of the Mainland. In this post, I will focus on how you can test website loading speed in China with some online tools. Loading speed is one of the most...
by Editorial Team | Sep 11, 2013 | Business in China, China Business News, China Ecommerce, China Internet, China Localization Strategies, China Online Advertisement, Chinese Website, Selling in China, Web Design in China
Pay-per-click (PPC) advertising is one of the fastest ways to reach your Chinese customers but setting up and conducting efficient PPC campaign requires understanding of how it works. I’m going to clarify the main points and highlight the differences with the...