by Editor | Jan 27, 2016 | Business in China, China Marketing Channels, China mobile marketing, Featured, Market Research in China, Mobile Marketing in China, O2O Marketing, Social Media Marketing in China
Almost every smartphone in China has now WeChat app installed. Tencent, the company beyond this hugely successful product, continues packing it with more functionality with every new release. Besides of being a powerful marketing tool for companies, WeChat app has...
by Editor | Oct 28, 2015 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, Digital Marketing in China, Infographic, Market Research in China, Mobile Marketing in China
One of the primary reasons for explosive growth of Chinese mobile ecommerce is its well developed payment component. There is no doubt that the proliferation of mobile payments in China has become the critical industry enabler. This week post features the infographic...
by Editor | Jul 15, 2015 | Business in China, China Ecommerce, China Marketing Channels, Digital Marketing in China, Mobile Marketing in China
Since it’s first launch as a chat app back in 2011, WeChat popularity has been growing by leaps and bounds. Today, it is much more than a chat app but a whole ecosystem of related apps with complex functionality. In the last couple of years, Chinese...
by Editor | Jul 8, 2015 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, Digital Marketing in China, Market Research in China, Mobile Marketing in China
In this post, I’d like to share a recently released infographic by Go-Globe presenting the state of mobile gaming in China. Is figures show, Chinese are avid game players with almost every mobile device having at least one game installed on it. In fact, playing...
by Editorial Team | Jun 3, 2015 | B2B Marketing in China, Branding in China, Business in China, China Localization Strategies, China Marketing Channels, China mobile marketing, China Online Advertisement, Chinese Social Media, Digital Marketing in China, Featured, Infographic, Market Research in China, Mobile Marketing in China, Multi-channel Brand Advertising in China, Online Technology Integration in China, Online Tools, Selling in China, Social Media Marketing in China
Do you have a product or service that you would like to promote in China but are not sure how to go about it? How do you start? What tools should you use? How to integrate all of those channels into one cohesive and effective marketing strategy? Although the digital...
by Editorial Team | May 27, 2015 | Business in China, China Ecommerce, China Internet, China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Market Research in China, Mobile Marketing in China, Multi-channel Brand Advertising in China, Online Technology Integration in China, Selling in China
Chinese have a saying: if you are looking for a solution to a problem – go to Taobao and you’ll find it. This giant virtual shopping mall has become a staple of modern Chinese culture, a place where one can find practically anything and have it delivered...
