by Editor | Jan 27, 2016 | Business in China, China Marketing Channels, China mobile marketing, Featured, Market Research in China, Mobile Marketing in China, O2O Marketing, Social Media Marketing in China
Almost every smartphone in China has now WeChat app installed. Tencent, the company beyond this hugely successful product, continues packing it with more functionality with every new release. Besides of being a powerful marketing tool for companies, WeChat app has...
by Editor | Dec 30, 2015 | B2B Marketing in China, Business in China, China Internet, China Marketing Channels, Chinese Social Media, Digital Marketing in China, Market Research in China, Social Media Marketing in China
Chinese professional networking sites have been the fast growing sector in the last few years. With the largest labor market in the world, China still offers a very attractive opportunity for such platforms. However, this space has been undergoing some significant...
by Editor | Dec 16, 2015 | China Internet, China Marketing Channels, Chinese Website, Digital Marketing in China, Online Technology Integration in China, Web Design in China
Slow website loading in China is a major headache for foreign companies who are forced to host their sites outside of the Mainland. In this post, I will focus on how you can test website loading speed in China with some online tools. Loading speed is one of the most...
by Editor | Dec 9, 2015 | Business in China, China Ecommerce, China Marketing Channels, Digital Marketing in China, Featured, Market Research in China, Multi-channel Brand Advertising in China, Selling in China
More businesses in China are increasingly moving their procurement online. Particularly, when it comes to buying office supplies and appliances, Chinese B2B ecommerce space has grown significantly in the last couple of years. In 2015, this segment of ecommerce is...
by Editor | Dec 2, 2015 | China Localization Strategies, China Marketing Channels, Digital Marketing in China, Multi-channel Brand Advertising in China, Selling in China
One of the most important aspects of website localization for Chinese market is website translation to Chinese. Investing in a qualified translation of a website can hardly be underestimated. Poorly translated site is not only an off-putting one to visitors, it also...
by Editor | Oct 28, 2015 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, Digital Marketing in China, Infographic, Market Research in China, Mobile Marketing in China
One of the primary reasons for explosive growth of Chinese mobile ecommerce is its well developed payment component. There is no doubt that the proliferation of mobile payments in China has become the critical industry enabler. This week post features the infographic...