by Editor | Feb 5, 2025 | B2B Marketing in China, Branding in China, Business in China, China Internet, China Marketing Channels, SEM in China
Baidu Baike is China’s answer to Wikipedia and one of the most trusted source for information. Baidu Baike Marketing offers brands a backdoor access to Baidu top search results. As China’s largest search engine, Baidu handles approximately 3.3 billion queries...
by Editor | Jan 29, 2025 | Branding in China, Business in China, China Internet, China market research, China Marketing Channels, Digital Marketing in China
Baidu Baike is the Chinese equivalent to Wikipedia and is one of the most visited websites in China. Baidu SERP prominently features Baidu Baike entries, therefore getting a page on this platform can propel brands to the top search results. Here is our guide Baidu...
by Editor | Jan 22, 2025 | Business in China, China Internet, China Marketing Channels, China Online Advertisement, Digital Marketing in China, Market Research in China
China is one of only three major markets where Google is not a dominant search engine. The other two markets are Russia where Yandex holds the commanding market and Korea with Naver being the most popular choice. Currently, Baidu is the most popular among Chinese...
by Editor | Jan 15, 2025 | Business in China, China Ecommerce, China technology, Market Research in China, Selling in China
In this post we are going to have a closer look at five main drivers powering fast growing Chinese sharing economy. In our earlier article, we have introduced six most innovative services that have developed around various concepts of Chinese sharing economy....
by Editor | Dec 25, 2024 | Business in China, China Internet, China Localization Strategies, China Marketing Channels, China technology, Digital Marketing in China, Market Research in China, SEM in China, SEO in China, Social Media Marketing in China
Qihoo (360 Search) Index Tutorial Qihoo, also known as 360Search and So.com, is the second largest Chinese search engine. By various estimates, it holds between 15 to 25% of the search market share and is fairly popular among younger users. It is also often noted that...
by Editor | Dec 18, 2024 | Business in China, China Internet, China Localization Strategies, China Marketing Channels, China technology, Digital Marketing in China, Market Research in China, SEM in China, SEO in China
Baidu Index Tutorial Being the largest search engine in China, Baidu keyword research should be the one to start with. Currently, Baidu offers Baidu Index tool that is free for Baidu advertising accounts, offering some basic information to users. Here is an example of...
