by Editor | May 23, 2018 | Business in China, China Localization Strategies, China market research
This article was first published on Tenfold blog. Information in today’s digital milieu has always been a double edged sword for sales and marketing. It works for you if you can control it. Information comes from your sales team, your website and your press releases....
by Editor | Feb 7, 2018 | Book Review, Business in China, China Ecommerce
In her new book on China marketing, Ashley Galina Dudarenok, talks about one of the most important components of marketing strategy – the dynamic and rapidly evolving Chinese social media. The book explains in great details two main platforms that, today, are...
by Editor | Jan 17, 2018 | Business in China, China Ecommerce, China Marketing Channels, Digital Marketing in China, Infographic, Market Research in China, Selling in China
Our latest infographic on China ecommerce landscape presents key facts on the current state and growth potential of this fastest growing sector of Chinese economy. China’s share of global ecommerce retail sales has already reached a whopping 40% at the end of...
by Editor | Jan 10, 2018 | Business in China, China Business News, China Marketing Channels, China mobile marketing, Featured, Market Research in China, Mobile Marketing in China
2018 could be the year when mobile element becomes the dominant aspect of marketing in China and beyond. Here are our top mobile marketing predictions as the industry is likely to evolve in 2018 going forward. WeChat, Chinese mobile “super app” by Asia most valuable...
by Editor | Jan 3, 2018 | Business in China, Infographic, Market Research in China
For a while now, China was known for its divinely inspired culture, a rich history that goes all the way back to over 5,000 years ago, and a dominant imperial dynasty. However, in the past number of years, China has diversified itself, and it is now one of the...
