by Editor | Nov 1, 2023 | China Business News, China Internet, China Marketing Channels, China mobile marketing, China technology, Chinese Social Media, Digital Marketing in China, Market Research in China, Mobile Marketing in China
WeChat Index Tutorial According to the most recent data, WeChat has passed a milestone of a billion users which puts it far ahead of any other Chinese social media platform. Measuring trends on such an enormous network could potentially bring the most statistically...
by Editor | Nov 23, 2022 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, Chinese Social Media, Featured, Market Research in China, Mobile Marketing in China
WeChat app is transforming daily lives of millions of people in China. This is how it helps restaurants to run more efficiently and deliver better value. Recent proliferation of Western style coffee shops and fancy restaurants gave rise to the new trend of ordering...
by Editor | Jan 8, 2020 | Business in China, China Business News, China Internet, China Marketing Channels, Digital Marketing in China, Infographic
What’s happening in one minute on China Internet? Actually, quite a lot! The folks in TechInAsia went on to to figure that out, producing this impressive infographic. It sums up some of the action that takes place in China’s...
by Editor | Feb 7, 2018 | Book Review, Business in China, China Ecommerce
In her new book on China marketing, Ashley Galina Dudarenok, talks about one of the most important components of marketing strategy – the dynamic and rapidly evolving Chinese social media. The book explains in great details two main platforms that, today, are...
by Editor | Jan 10, 2018 | Business in China, China Business News, China Marketing Channels, China mobile marketing, Featured, Market Research in China, Mobile Marketing in China
2018 could be the year when mobile element becomes the dominant aspect of marketing in China and beyond. Here are our top mobile marketing predictions as the industry is likely to evolve in 2018 going forward. WeChat, Chinese mobile “super app” by Asia most valuable...
