by Editor | Jul 17, 2024 | Business in China, China Internet, China Marketing Channels, China technology, Chinese Website, Digital Marketing in China, Featured, Online Technology Integration in China
Having been spoiled by Taobao, China’s online consumers often expect instant live support for Chinese website. Here is how to do it easily and cheaply. One of the most critical components for a successful conversion of online consumers is being able to...
by Editor | Jul 3, 2024 | Business in China, China Internet, China mobile marketing, Digital Marketing in China, Featured, Mobile Marketing in China, Social Media Marketing in China
Promoting brand’s official WeChat account is the trickiest part of WeChat marketing. Scanning WeChat QR code is the primary method for the followers to subscribe to a WeChat account but where should you display it? Companies have been trying hard to make sure...
by Editor | May 15, 2024 | Business in China, China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Featured, Market Research in China, Mobile Marketing in China, Social Media Marketing in China
Online dating in China has never been bigger and Chinese dating apps are where the action is. Looking for a lifetime partner, casual date, romantic dinner or a quick hook up – rest assured that there is an app for it in China, although it isn’t the one you are...
by Editor | May 8, 2024 | Business in China, China Localization Strategies, China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Featured, Market Research in China, Mobile Marketing in China, Multi-channel Brand Advertising in China, Social Media Marketing in China
In the last couple of years, WeChat marketing has been a hot topic. The app is, by far, the most used one in China and it is estimated to be installed on over 90% of smartphones. The combination of the enormous potential reach and the possibility for brands to connect...
by Editor | Mar 13, 2024 | Business in China, China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Mobile Marketing in China, O2O Marketing
In this post we are picking up from the last week article on how to grow your WeChat followers base organically. In an earlier post on WeChat marketing we’ve discussed limitations of WeChat based advertising and its low ROI. Therefore, acquiring...
