by Editor | Apr 9, 2025 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, China technology, Featured, Mobile Marketing in China, O2O Marketing
More than half of the sales on China’s largest ecommerce platform, Taobao, are going through its mobile app. Browsing through Taobao products on a smartphone has become one of the most popular past times of Chinese mobile users after using WeChat. Here are the...
by Editor | Apr 2, 2025 | Branding in China, China Marketing Channels, China Online Advertisement, Digital Marketing in China, Mobile Marketing in China, SEM in China
As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly...
by Editor | Mar 12, 2025 | Business in China, China Internet, China Marketing Channels, China mobile marketing, China technology, Digital Marketing in China, Market Research in China, Mobile Marketing in China, Social Media Marketing in China
Weibo Index Tutorial In terms of monthly users, Weibo is the second largest Chinese social media platform after WeChat. However, unlike WeChat, it is still primarily PC based. Weibo is one of the most powerful marketing tools in China offering wide range of...
by Editor | Jan 1, 2025 | China Business News, China Internet, China Marketing Channels, China mobile marketing, China technology, Chinese Social Media, Digital Marketing in China, Market Research in China, Mobile Marketing in China
WeChat Index Tutorial According to the most recent data, WeChat has passed a milestone of a billion users which puts it far ahead of any other Chinese social media platform. Measuring trends on such an enormous network could potentially bring the most statistically...
by Editorial Team | Oct 23, 2024 | Business in China, China Ecommerce, China mobile marketing, Mobile Marketing in China, Online Technology Integration in China, Selling in China
With China’s smartphone market reaching 800 million users, the mobile apps space has been quite busy. Given its mobile and ecommerce growth, coupled with rapidly improving mobile infrastructure, China presents an enormous opportunity for both apps developers and...
by Editor | Oct 16, 2024 | Business in China, China Ecommerce, China Marketing Channels, China mobile marketing, Digital Marketing in China, Mobile Marketing in China
After reaching nearly 1 billion registered users, WeChat continues to reign supreme in China social media landscape. From marketer’s standpoint, the platform is still limited in many way due to its more private nature compared to other social media...