by Editorial Team | Oct 9, 2024 | Branding in China, China Ecommerce, China Marketing Channels, Selling in China
How do you go about selling your products online directly to China’s consumers? Do you setup your own online store or plug into the existing China’s ecommerce ecosystem? In this post, I will attempt to shed some light on the available choices. As of...
by Editor | Sep 25, 2024 | China Internet, China Marketing Channels, Chinese Website, Digital Marketing in China, Featured, Multi-channel Brand Advertising in China, SEO in China
Building a Chinese website for a foreign brand maybe not be as straight forward task as in the case of other markets. Thanks to a unique nature of Chinese internet and various market specifics, brands must modify their approach for establishing China web presence....
by Editorial Team | Sep 18, 2024 | Branding in China, China Marketing Channels, China Online Advertisement, Chinese Social Media, Digital Marketing in China, Multi-channel Brand Advertising in China, Social Media Marketing in China
At the end of 2013, Sina Weibo was pushed from its number one spot among Chinese social media services by Tencent’s WeChat, a mobile based social media app. However, with the estimated 200+ million monthly users, Weibo still remains an extremely attractive venue...
by Editor | Aug 28, 2024 | China Marketing Channels, China mobile marketing, Digital Marketing in China, Mobile Marketing in China, Social Media Marketing in China
We are often asked by our readers and clients on the most effective ways of getting WeChat subscribers. In this post we publish the second part of our list of 30 ways of getting WeChat subscribers. For the first part of our list of 30 Ways of Getting WeChat...
by Editor | Aug 21, 2024 | China Marketing Channels, China mobile marketing, Chinese Social Media, Digital Marketing in China, Mobile Marketing in China, Social Media Marketing in China
We are often asked by our readers and clients on the most effective ways of getting WeChat followers. In this post we publish the first part of our list of 30 ways of getting WeChat followers. Since WeChat, unlike most other social media platforms, is not a...
by Editorial Team | Aug 14, 2024 | Business in China, China E-mail Marketing, China Internet, China Marketing Channels, Multi-channel Brand Advertising in China
China email marketing is still one of the most effective direct marketing channels and it is widely used by marketers. The main appeal of email marketing is in its relative low cost combined with the ability to get your message directly to the recipient’s inbox,...
