by Editorial Team | Jan 29, 2014 | Business in China, China Business News, China Ecommerce, Digital Marketing in China, Infographic, Multi-channel Brand Advertising in China, Online Technology Integration in China, Selling in China
An interesting research concerning the future of shopping has been recently published by IBM. The authors came to a surprising conclusion that the online shopping is reaching its peak and within 5 years from now the traditional brick-and-mortar stores will claim back...
by Editorial Team | Nov 13, 2013 | Business in China, China Business News, China Ecommerce, China Internet, China Marketing Channels, Digital Marketing in China, Online Technology Integration in China
As more Chinese shift toward e-commerce and away from traditional brick and mortar stores, putting together a robust online selling strategy is becoming one of the crucial aspects of company’s marketing strategy. There are several factors that set apart Chinese...
by Editorial Team | Sep 25, 2013 | Business in China, China Business News, China Ecommerce, China Marketing Channels, Selling in China
As of middle of 2013, Chinese ecommerce market is estimated to have surpassed that of the US to become the largest online shopper market in the world. In particular, the luxury goods market has been enjoying explosive growth reaching 18.9 billion RMB in 2012. The...
