by Editor | Feb 18, 2026 | B2B Marketing in China, Business in China, China Business News, China market research, Featured, Market Research in China, SEM in China
Understanding China B2B marketing environment is the key to success in the market which is often described and the “world factory”, producing every product imaginable. Here are the 12 Q&As on this topic that we have consolidated for our B2B clients. Here are some...
by Editor | Aug 23, 2017 | Branding in China, Business in China, China Marketing Channels, Chinese Social Media, Digital Marketing in China, Featured
This article first appeared in Dialogue Review by Kirsten Levermore. Simply copy-and-pasting strategies from familiar markets to China is not an effective approach. Val Kaplan introduces the tools for Marketing in China. For foreigners, marketing in China is a...
by Editor | Aug 9, 2017 | Business in China, China Business News, China Ecommerce, China Localization Strategies, China Marketing Channels, Chinese Social Media, Digital Marketing in China, Featured, Market Research in China
This article was first published by Hal Conick of American Marketing Association (AMA.org). A growing internet user base means a smaller world for marketers. How can marketers break into markets like Japan, China and Germany? Marketing News spoke with experts from...
