Prospects of Facebook Marketing in China

Prospects of Facebook Marketing in China

As almost everyone knows, one of the unique features of Chinese digital marketing landscape compared to the rest of the world is seeming irrelevance of Facebook, one of the world’s largest digital advertisers. As a result, Facebook marketing in China isn’t a...
Overview of Chinese Social Media Marketing Channels, Part 1: QQ and Qzone Marketing

Overview of Chinese Social Media Marketing Channels, Part 1: QQ and Qzone Marketing

Having 850+ million registered accounts, QQ still remains the most popular instant messaging app in China. It was first launched in 1999 by Tencent, the company behind WeChat, and it was initially much like an instant messaging pioneer ICQ, although packed with many...
The Rise of Chinese Middle Class

The Rise of Chinese Middle Class

In light of the recent Chinese stock market fall, sudden devaluation of yuan, manufacturing slowdown and talks about troubled real estate market there are signs of growing concern for a long term prospects of Chinese economy. Some reports talk of upcoming economic...
Chinese Social Media Marketing for Business: Infographic

Chinese Social Media Marketing for Business: Infographic

Why Chinese social media marketing is particularly important for doing business here? The new infographic from Go-Globe shows some recent numbers illustrating the spread and reach of various social media platforms in China. First interesting fact is that approximately...
Infographic: Integrated Marketing Plan for Chinese Market

Infographic: Integrated Marketing Plan for Chinese Market

Do you have a product or service that you would like to promote in China but are not sure how to go about it? How do you start? What tools should you use? How to integrate all of those channels into one cohesive and effective marketing strategy? Although the digital...
SiteLock

Pin It on Pinterest

Subscribe To Our Newsletter

Want to stay up to date on the state of marketing in China? 

Join our mailing list to receive the latest news and updates from our team.

You have Successfully Subscribed!

Google+