Looking Ahead: Top China Mobile Marketing Predictions for 2018

Looking Ahead: Top China Mobile Marketing Predictions for 2018

2018 could be the year when mobile element becomes the dominant aspect of marketing in China and beyond. Here are our top mobile marketing predictions as the industry is likely to evolve in 2018 going forward. WeChat, Chinese mobile “super app” by Asia most valuable...
China Mobile Ads Explosive Growth

China Mobile Ads Explosive Growth

China mobile ads industry growth has been nothing short of explosive. As it was recently reported by eMarketer, mobile ads spend in China is expected to double this year compared to 2014. eMarketer predicts that “spending on display and search ads delivered to...

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