Overview of Chinese Social Media Marketing Channels, Part 1: QQ and Qzone Marketing

Overview of Chinese Social Media Marketing Channels, Part 1: QQ and Qzone Marketing

Having 850+ million registered accounts, QQ still remains the most popular instant messaging app in China. It was first launched in 1999 by Tencent, the company behind WeChat, and it was initially much like an instant messaging pioneer ICQ, although packed with many...
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