Competitive Research in China, Part III: Chinese Social Media Channels

Competitive Research in China, Part III: Chinese Social Media Channels

Continuing the series of articles on conducting basic market research in China, in this post I will be explaining how Chinese social media channels can be used for that purpose. In China, Sina Weibo and WeChat are two most popular platforms. Sina Weibo has evolved...
Competitive Research in China, Part II: Chinese Marketplace Sites Search

Competitive Research in China, Part II: Chinese Marketplace Sites Search

This post is the second part on conducting basic market research in China and it is about searches on Chinese marketplace sites. In the first part, we have discussed using Baidu for basic market research with search engines. If you are selling a physical product, one...
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