3 Key Points for a Successful Digital Communication in China

3 Key Points for a Successful Digital Communication in China

The Chinese consumer landscape is changing fast. Companies must adapt quickly to keep up. This article focuses on the 3 key points that require your attention and lead to a successful digital communication in China. To this end, the understanding of brand building...
Infographic: China’s E-learning and Online Education Market

Infographic: China’s E-learning and Online Education Market

Internet is transforming classrooms worldwide and China is no exception. New technologies and faster internet make online education more convenient and affordable while traditional methods have no choice but to adapt. I this post, I’d like to share infographic...
Infographic: Integrated Marketing Plan for Chinese Market

Infographic: Integrated Marketing Plan for Chinese Market

Do you have a product or service that you would like to promote in China but are not sure how to go about it? How do you start? What tools should you use? How to integrate all of those channels into one cohesive and effective marketing strategy? Although the digital...
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