Momo, More Than Just Another Chinese Social Network App

Momo, More Than Just Another Chinese Social Network App

Momo, a popular Chinese mobile social app, that went public in NASDAQ at the end of 2014, has been steadily gaining in popularity. Although it is no rival to WeChat by any measure, it is the third largest fully mobile app after WeChat and QQ. It has achieved 2.5...
3 Key Points for a Successful Digital Communication in China

3 Key Points for a Successful Digital Communication in China

The Chinese consumer landscape is changing fast. Companies must adapt quickly to keep up. This article focuses on the 3 key points that require your attention and lead to a successful digital communication in China. To this end, the understanding of brand building...
Infographic: China’s E-learning and Online Education Market

Infographic: China’s E-learning and Online Education Market

Internet is transforming classrooms worldwide and China is no exception. New technologies and faster internet make online education more convenient and affordable while traditional methods have no choice but to adapt. I this post, I’d like to share infographic...
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